I grew up watching a TV show called Shazam! which was based on a comic I also read by the same name. The main protagonist was a superhero called Captain Marvel, who was given his superpowers by a wizard named Shazam. Captain Marvel used the power of Shazam to fight evil and to help save the human race.
At the first keynote for AWS re:Invent 2016, Andy Jassy, CEO of Amazon Web Services, played the part of the wizard who could give everyone cloudy superpowers as he wrapped the keynote around the theme of superpowers.